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  COME VEDERE L'ARCHITETTURA CONTEMPORANEA HOW TO SEE CONTEMPORARY ARCHITECTURE
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BUILDING
 
 
Hotel Puerta América - Planta 4
4th floor
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DESIGNER
 
 
Plasma Studio
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DESCRIPTION
 
Concept/idea
Plasma Studio Hotel Puerta America MadridThis is a young studio which managed to participate in this project upon winning a contest. Plasma Studio, made up of Eva Castro and Holger Kehne, has shown that it is in the vanguard of architecture with a bold project based on geometrical lines and cool materials such as stainless steel. Interest in complex shapes, everything digital and other working methods that depart from the norm are the cornerstones of Plasma Studio. Indeed, they themselves explain that they “attempted to avoid the stereotype of a hotel as an anodyne, homogeneous place” and that they immediately realised that this was not just any project, rather “a benchmark in contemporary architecture”. They strove to spark guests’ imagination by pushing the space to its limits. For those who are not familiar with their work, now is the time to discover it.
Lobby and hallway
Plasma Studio Hotel Puerta America MadridA three-dimensional space that will leave spectators astonished. The premise: to surprise guests by forcing their usual conception of space. If you have a preconceived notion, toss it out; it will have nothing to do with what you think. The underlying idea is the maxim governing the work of this young studio. In the Hotel Puerta América, this concept also prevails and is especially visible in the astounding volume-sculpture in the lobby, which also becomes an enormous bench. Both the space and the hallway are resolved using large pieces of stainless steel and geometrical shapes reminiscent of a spaceship. The structure seems to want to swoop down towards the guest. The sensation of a fictitious work is reinforced by a play of different coloured lights emanating from LED strips which reflect the light over superfine bars of methacrylate, thus reinforcing the intention of creating a sensorial tour where the only thing that counts is the guest’s intuition.
Rooms
Plasma Studio Hotel Puerta America MadridThe same steel from the hallway gives shape to the shower, the bathtub, the headboard of the bed and the desk, which unfold one after the other, all arranged along the same wall. It is all one single gigantic piece which flows naturally despite the apparent aggressiveness of its shape. The bathtub is made of glass, and the divider separating the bathroom from the room is also glass and is upheld on its own structure. This is a young, dynamic space which challenges the guest to touch it, to discover each and every nook and cranny. The floor is made of resin. In the toilet there is an attention-grabbing backlit glass panel, and the same solution has been used in the room on the wall hiding the television across from the bed. Contained light and bold shapes to respond to the eclectic tastes of the 21st century.
Hotel Puerta America MadridSee other dossiers Hotel Puerta América, Madrid

See main dossier Hotel Puerta America
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LOCATION
 
Continent
Europe
Nation
Spain [España]
Region
Madrid
Province
Madrid
Town
Madrid
District
Distrito 05 - Chamartín
Neighborhoods
Barrio 52 - Prosperidad
Address
Avenida América 41
 
 
Telephone
+34.917.445.400
Fax
+34.917.445.401
Website
E-mail
hotel.puertamerica@hoteles-silken.com
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MAP
 
 

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TYPOLOGY
 
ARCHITECTURE
Buildings for travel and tourism
Hotels
Monuments, decorations, furnishings, graphics
Furnishings
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CHRONOLOGY
 
Project
2002     project winner of competition
Realisation
2004 - 2005
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BIBILIOGRAPHIC REFERENCES
 
 
Maurizio Vogliazzo, "19 progettisti/Hotel Puerta America, Madrid", L'Arca 209, dicembre/december 2005, pp. 44-45 (44-67)
"Plasma Studio (Eva Castro e Roger Kehne). Lo spazio della differenza/The space of difference", L'Arca 209, dicembre/december 2005, pp. 64-67 (44-67)
Julia Liese, "Kritisch betrachtet: Designhotel der Superlative - Hotel Puerta América in Madrid/A Critical View: Hotel Puerta América in Madrid - A Designer's Jamboree", Detail 10/2005 [Bauen mit Mauerwerk/Wall Construction/Maçonnerie], "Berichte/Reports" p. 1082 (1082-1083)
Yoshio Futagawa, "New Hotel Designed by World's Leading Architects and Designers. Hotel Puerta America, Madrid, Spain", GA Houses 89, september 2005, pp. 96-111
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CLIENT
 
 
Hoteles Silken
 
 
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